Event Studies : Theory, research and policy for planned events Paperback / softback
by Donald (University of Calgary, Canada) Getz, Stephen J. Page
Part of the Events Management series
Paperback / softback
Description
Event Studies is the only book devoted to developing knowledge and theory about planned events.
It focuses on event planning and management, outcomes, the experience of events and the meanings attached to them, the dynamic processes shaping events and why people attend them. This title draws from a large number of foundation disciplines and closely related professional fields, to foster interdisciplinary theory focused on planned events.
It brings together important discourses on events including event management, event tourism, and the study of events within various disciplines that are able to shed light on the roles, importance and impacts of events in society and culture. New to this edition: New sections on social and intangible influences, consumer psychology and legal environment, planning and policy framework to reflect recent developments in the fieldExtended coverage of philosophy and research methods and how they can best be used in event studies; social media as a marketing tool; and the class and cultural influences of eventsNew and additional case studies throughout the book from a wide range of international eventsCompanion website to include PowerPoint slides and updated Instructor's Manual including suggested lecture outlines and sequence, quizzes per chapter and essay questions.
Information
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Available to Order - This title is available to order, with delivery expected within 2 weeks
- Format:Paperback / softback
- Pages:534 pages, 64 Tables, color; 45 Line drawings, color; 16 Halftones, color; 61 Illustrations, color
- Publisher:Taylor & Francis Ltd
- Publication Date:23/02/2016
- Category:
- ISBN:9781138899155
Information
-
Available to Order - This title is available to order, with delivery expected within 2 weeks
- Format:Paperback / softback
- Pages:534 pages, 64 Tables, color; 45 Line drawings, color; 16 Halftones, color; 61 Illustrations, color
- Publisher:Taylor & Francis Ltd
- Publication Date:23/02/2016
- Category:
- ISBN:9781138899155
