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Overloaded : Popular Culture and the Future of Feminism, Paperback / softback Book

Overloaded : Popular Culture and the Future of Feminism Paperback / softback

Edited by Imelda Whelehan

Paperback / softback

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This volume examines the phenomenon of laddishness and the cult of the girlie in film, TV, advertising, music, politics, literature and society.

It interprets these trends as a nostalgic longing for a pre-feminist society which, through the medium of comedy and irony, has been manipulated by popular media as a liberation from political correctness.

Contrasting the culture icons of the 1990s with the 1970s tough chicks and the 1980s New Man and Have-It-All Woman, the book aims to show how the rhetoric of "laddism" emerged and how it has infused so many aspects of our cultural identity.

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