The Competitive Destination : A Sustainable Tourism Perspective, Paperback Book

Description

This book provides a framework for understanding the complex and multifaceted nature of the factors that affect destination competitiveness.

It offers guidance on how to create successful destinations by developing and presenting a conceptual model of destination competitiveness that recognizes the importance of sustainability for long-term success.

The book presents a strong theoretical background for managerial decision-making, giving destination managers a range of tools with which to analyse and increase the competitiveness of their areas.

Information

  • Format: Paperback
  • Pages: 304 pages, black & white illustrations, black & white tables, figures
  • Publisher: CABI Publishing
  • Publication Date:
  • Category: Tourism industry
  • ISBN: 9781845930103

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