IT Strategies for Business, Paperback

IT Strategies for Business Paperback


Businesses of the 1990s and beyond must be information-based enterprises with an integrated IS/IT and business strategy.

This text is, therefore, propelled by a powerful mix of beliefs: - information should be regarded as a key resource - no corporate strategy is complete if there is no IS/IT strategy - IS/IT is too important to be left solely to the IT professionals - planning for IS/IT should be an important and integral part of the firm's competitive strategy development - technological choices are essentially business decisions The special feature of the book is Part 3 which examines technologies likely to have major impact on business and IS/IT strategy and illuminates the nature of the strategic perspective on each.


  • Format: Paperback
  • Pages: 320 pages, glossary
  • Publisher: Pearson Education Limited
  • Publication Date:
  • Category: Business strategy
  • ISBN: 9780273600244



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