Beyond Mobile : People, Communications and Marketing in a Mobilized World Hardback
by M. Lindgren, J. Jedbratt, E. Svensson
Hardback
Description
The advent of constant internet connectivity and mobile communication have transformed the way that many businesses and organisations function.
There has been a focus upon the technological aspects and opportunities.
This book takes a look into the future at the human aspects of mobile technology in terms of the ways that people will work and communicate in the mobile marketplace.
Information
-
Item not Available
- Format:Hardback
- Pages:262 pages, XXIV, 262 p.
- Publisher:Palgrave Macmillan
- Publication Date:06/03/2002
- Category:
- ISBN:9780333985083
Other Formats
- PDF from £38.24
- Paperback / softback from £38.55
Information
-
Item not Available
- Format:Hardback
- Pages:262 pages, XXIV, 262 p.
- Publisher:Palgrave Macmillan
- Publication Date:06/03/2002
- Category:
- ISBN:9780333985083