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Public House and Beverage Management, Paperback / softback Book

Public House and Beverage Management Paperback / softback

Paperback / softback

Description

'Public House & Beverage Management' provides students with a practical guide to the management aspects of the licensed trade industry. 'Public House & Beverage Management' introduces students to:* Key players* Variations in service offer* Types of management arrangement (managed, leased, tenanted, franchise, freehouse)* Customers and segments* Labour markets and employees* Key elements in the business units* Retailing skills. The combined experiences of the authors are reflected in the text, as between them they have a vast range of experience as: publican, hotelier, chef and sommelier.

Enhanced by this is their teaching and research covering food service, cellar management, marketing and wines and spirit education.

Information

  • Format:Paperback / softback
  • Pages:236 pages
  • Publisher:Taylor & Francis Ltd
  • Publication Date:
  • Category:
  • ISBN:9780750646789

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Information

  • Format:Paperback / softback
  • Pages:236 pages
  • Publisher:Taylor & Francis Ltd
  • Publication Date:
  • Category:
  • ISBN:9780750646789