How to be Great at the Stuff You Hate : The Straight-Talking Guide to Networking, Persuading and Selling, Paperback Book

How to be Great at the Stuff You Hate : The Straight-Talking Guide to Networking, Persuading and Selling Paperback

4.5 out of 5 (1 rating)

Description

You have to do it you might as well enjoy it No one likes a pushy, smarmy salesman no one wants to be that guy ...but most of us need to sell to some extent.

How else can we get any business? We all have to do it now, whether we're lawyers, accountants or start-ups.

But don't despair there's no need to go on some cringey sales training day.

How to be Great at the Stuff You Hate shows you how to develop all the skills you need to sell yourself, your business and your ideas.

So ditch the dread, forget the fear and start enjoying yourself!

Selling isn't something you 'do' to people, it's not some dark art practised by pushy and manipulative people it's a process, it's a relationship ...it's fun!

All you need to do is cut the crap, be yourself and win some business.

How to be Great at the Stuff You Hate shows you how to: * Pull together a target list who do you want to approach and do business with? * Connect with those people writing letters/emails * Master meeting and networking conquering small talk! * Follow up once you ve chatted to someoneAsk for what you want

Information

  • Format: Paperback
  • Pages: 204 pages, Illustrations
  • Publisher: John Wiley and Sons Ltd
  • Publication Date:
  • Category: Sales & marketing
  • ISBN: 9780857082435

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4.5

I have, as yet, unfulfilled ambitions to write a book. Were I at some future date to achieve this goal, I would think very carefully about the title. This book labours under the appellation, "How to Be Great at the Stuff You Hate". PLEASE!!!!!! It makes it sound like one of those terrible works which proclaim, "Everyone can be a million dollar salesman!" That is sad because, this book is much better than that. This is a book that is well worth reading - and indeed, working through if, like me, one finds oneself in the position of needing to sell, or even simply sell one's ideas. It does not make nonsensical promises and I shall not be challenging for the title, Salesman of the Year 2012, after reading it. I think that I understand sales a little better and feel more confident in putting forward my own, excellent, company. This is surely, as much as one can expect from any book.Nick Davies has obviously followed a similar path himself and the book is refreshingly bereft of ridiculous claims and hype. I have not only read it, I have placed it beside my desk and feel sure that I shall be referring to it in the future. Do not be put off by the, frankly daft title, if you need to promote yourself, od your business, then this book deserves its place upon your bookcase.

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