Contemporary Strategy Analysis, Paperback

Contemporary Strategy Analysis Paperback


* Brings together the text with an updated collection of 20+ case studies * Introduces students to the core concepts and principles of strategy * Combines a rigorous approach to business strategy analysis with highly relevant examples of current practice * Includes access to high quality case and author video clips


  • Format: Paperback
  • Pages: 776 pages, illustrations
  • Publisher: John Wiley & Sons Inc
  • Publication Date:
  • Category: Business strategy
  • ISBN: 9781119120841



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