"Generational" Innovation : The Reconfiguration of Existing Systems and the Failure of Established Firms
Rebecca M. Henderson
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Design Rules : The Power of Modularity
Carliss Y. Baldwin
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The Perpetual Enterprise Machine : Seven Keys to Corporate Renewal through Successful Product and Process Development
H. Kent Bowen
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Product Development Performance : Strategy, Organization and Management in World Auto Industry
Kim B. Clark
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Leading Through : Activating the Soul, Heart, and Mind of Leadership
Kim B. Clark
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