Email MarketingeBook

Email Marketing: An Hour A Day

by David Gilmour, David Daniels and Jeanniey Mullen

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Format:
eBook (EPUB) 
Pages:
312 
Publisher:
Wiley 
Publication Date:
10 March 2011 
Category:
Internet Guides & Online Services 
ISBN:
9781118059357 

Description

If the idea of starting an email marketing campaign overwhelms you, the authors of Email Marketing: An Hour a Day will introduce you to email marketing basics, demonstrate how to manage details and describe how you can track and measure results.  Case studies, step-by-step guides, checklists, quizzes and hands-on tutorials will help you execute an email marketing campaign in just one hour a day.  When you feel comfortable with the basics, learn how to use video and audio enabled email, implement tools like mobile devices and leverage social networks.

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