Hotel and Lodging Management : An Introduction Hardback
Hotel and Lodging Management, Second Edition prepares readers to succeed as managers in the hotel and lodging industry, while developing a solid foundation for a long and successful career.
This comprehensive resource combines detailed presentations of each department in a hotel or lodging establishment along with a close examination of organizational structure and the interdependent relationship among departments.
This updated Second Edition presents:* New, completely updated chapters on human resources and the sales and marketing departments* Up-to-date case studies reflecting the latest management trends and issues* Profiles of industry pioneers working at all types of properties, from small motels to five-star hotels* New sections on yield management, lodging environments, franchise companies, and management organizationsHotel and Lodging Management, Second Edition is a comprehensive tool to help readers develop the understanding, knowledge, and skills to be tomorrow's management leaders.
- Format: Hardback
- Pages: 368 pages
- Publisher: John Wiley & Sons Inc
- Publication Date: 17/02/2005
- Category: Travel & holiday
- ISBN: 9780471474470