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International Business : Challenges and Choices, Paperback / softback Book


This stimulating text provides a truly international perspective, with a wealth of real life examples from developed and emerging countries to help students envisage how organizations across the globe practise business.

Thoroughly updated and revised to give students a deeper understanding of the key international business theories, this new edition features:- Considerably revised structure to reflect student's knowledge as they progress through an international business module- Increased coverage of the core international business theories to enable in-depth understanding of the issues and challenges of international business- New chapters on emerging markets and the environmental challenges facing businesses- End of part long cases to promote a holistic understanding of international businessOnline Resource CentreFor registered adopters of the text: - Multimedia library- Instructor's manual - Suggested assignment questions- Additional case studies- Test bank of questions- Indicative answers for case study questions and assignment and examination questionsFor students: - Extension material- Interactive Map- Assignment and examination questions- Self-test multiple-choice questions - Key websites- Revision tips- Additional case studies- Case study questions and answers


  • Format: Paperback / softback
  • Pages: 453 pages
  • Publisher: Oxford University Press
  • Publication Date:
  • Category: International business
  • ISBN: 9780199646968



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