Protecting Consumer Privacy in an Era of Rapid Change Hardback
Edited by Allison M. Garfield, Samuel P. Houghton
In today's digital economy, consumer information is more important than ever.
Companies are using this information in innovative ways to provide consumers with new and better products and services.
Although many of these companies manage consumer information responsibly, some appear to treat it in an irresponsible or even reckless manner. And while recent announcements of privacy innovations by a range of companies are encouraging, many companies - both online and offline -- do not adequately address consumer privacy interests.
This book proposes a normative framework for how companies should protect consumers' privacy.
- Format: Hardback
- Pages: 112 pages
- Publisher: Nova Science Publishers Inc
- Publication Date: 22/09/2011
- Category: Consumerism
- ISBN: 9781612098487