The Little Black Book of Innovation, With a New Preface : How It Works, How to Do It, Paperback Book

The Little Black Book of Innovation, With a New Preface : How It Works, How to Do It Paperback

Description

In The Little Black Book of Innovation, long-time innovation expert Scott D.

Anthony draws on stories from his research and field work with companies like Procter & Gamble to demystify innovation.

Anthony presents a simple definition of innovation and illuminates its vital role in organizational success and personal growth.

Anthony also provides a powerful 28-day program for mastering innovation's key steps: finding insight, generating ideas, building businesses, and strengthening capabilities. With its wealth of illustrative case studies from around the globe, this engaging and potent playbook is a must-read for anyone seeking to turn themselves or their companies into true innovation powerhouses.

Information

  • Format: Paperback
  • Pages: 320 pages
  • Publisher: Harvard Business Review Press
  • Publication Date:
  • Category: Business strategy
  • ISBN: 9781633693401

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