Review Comment Analysis For E-commerce Hardback
by Aoying Zhou
Part of the East China Normal University Scientific Reports series
This book presents the recent achievements on the processing of representative user generated content (UGC) on E-commerce websites.
This large size of UGC is valuable information for data mining to help customer/object profiling.
It provides a comprehensive overview on the concept of customer credibility, object-oriented review summarization technology and content-based collaborative filtering algorithm.
It covers a feedback mechanism which is designed to discover customer credibility, which is used to define the professional degree of review content; product-oriented review summarization for restaurants or trip arrangements, and introduced content-based collaborative filtering for product recommendation.
- Format: Hardback
- Pages: 172 pages
- Publisher: World Scientific Publishing Co Pte Ltd
- Publication Date: 29/08/2016
- Category: Data mining
- ISBN: 9789813100046
- EPUB from £100.80