Tourism Marketing in Bangladesh : An Introduction Hardback
Edited by Azizul (UK Tourism Society) Hassan
Part of the Routledge Advances in Management and Business Studies series
Hardback
Description
Tourism is often a key driver of economic growth in many countries.
The recent upward trends of tourism and hospitality education in higher academic institutions in Bangladesh suggests a growing tourism sector.
Very little has been written on Bangladesh’s tourism industry.
This is the first edited volume published from an international publisher which looks at this industry and how it has developed and flourished.
The book begins by looking at tourism policy planning and provides a comprehensive overview of topics from tourism products and services in Bangladesh to how they are being marketed.
It also discusses how private and public tourism institutions can address future long term trends. This book will appeal to those interested to learn more about developing tourism industry in emerging economies and may provide invaluable lessons from Bangladesh’s experience and success.
Information
-
Out of stock
- Format:Hardback
- Pages:340 pages, 38 Tables, black and white; 48 Line drawings, black and white; 48 Illustrations, black an
- Publisher:Taylor & Francis Ltd
- Publication Date:21/10/2020
- Category:
- ISBN:9780367440428
Information
-
Out of stock
- Format:Hardback
- Pages:340 pages, 38 Tables, black and white; 48 Line drawings, black and white; 48 Illustrations, black an
- Publisher:Taylor & Francis Ltd
- Publication Date:21/10/2020
- Category:
- ISBN:9780367440428
