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Crowdsourcing For Dummies, Paperback / softback Book

Crowdsourcing For Dummies Paperback / softback

Description

Give your business the edge with crowd-power! Crowdsourcing is an innovative way of outsourcing tasks, problems or requests to a group or community online.

There are lots of ways business can use crowdsourcing to their advantage: be it crowdsourcing product ideas and development, design tasks, market research, testing, capturing or analyzing data, and even raising funds.

It offers access to a wide pool of talent and ideas, and is an exciting way to engage the public with your business.

Crowdsourcing For Dummies is your plain-English guide to making crowdsourcing, crowdfunding and open innovation work for you.

It gives step-by-step advice on how to plan, start and manage a crowdsourcing project, where to crowdsource, how to find the perfect audience, how best to motivate your crowd, and tips for troubleshooting.

Information

  • Format: Paperback / softback
  • Pages: 378 pages
  • Publisher: John Wiley & Sons Inc
  • Publication Date:
  • Category: Management & management techniques
  • ISBN: 9781119940401

Also by David Alan Grier