Business Strategy : An Introduction Paperback / softback
by David (Caledonian Business School, Glasgow) Edgar, George (Edinburgh Napier University, Edinburgh) Stonehouse
Paperback / softback
Description
Business Strategy is a compact, plain-speaking textbook for those approaching strategy for the first time.
Key features include: international case studies; chapters on current issues such as CSR, emerging markets and new technologies; hot topics: research project areas to investigate, and guru guides: bite-sized bios of key thinkers in the field. Accompanying online resources for this title can be found at bloomsburyonlineresources.com/business-strategy-3e.
These resources are designed to support teaching and learning when using this textbook and are available at no extra cost.
Information
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Only a few left - usually despatched within 24 hours
- Format:Paperback / softback
- Pages:392 pages
- Publisher:Bloomsbury Publishing PLC
- Publication Date:01/04/2011
- Category:
- ISBN:9780230218581
£69.99
£67.55
Information
-
Only a few left - usually despatched within 24 hours
- Format:Paperback / softback
- Pages:392 pages
- Publisher:Bloomsbury Publishing PLC
- Publication Date:01/04/2011
- Category:
- ISBN:9780230218581