E-Commerce Usability : Tools and Techniques to Perfect the On-Line Experience Paperback / softback
Top performing dotcoms share a common feature. It isn't a new software plug-in or a design gadget or any other piece of technology.
These sites share a passionate focus on usability. This book is written by an international usability consultant, writer and trainer who specializes in the design and evaluation of web-based and wireless applications, e-commerce sites and interactive television.
The author has worked with a number of blue-chip clients that value usability, including Hewlett-Packard, Thomas Cook, Philips, the Financial Times and Motorola. This guide is designed for software developers, project managers, business analysts and user interface designers, and does not require a background in human factors or usability.
E-Commerce Usability: Tools and Techniques to Perfect the On-Line Experience presents a practical, structured, customer-centered design method that encourages innovation yet helps you make sure your final design is still easy to use.
- Format: Paperback / softback
- Pages: 200 pages, 23 Tables, black and white
- Publisher: Taylor & Francis Ltd
- Publication Date: 05/12/2002
- Category: E-commerce: business aspects
- ISBN: 9780415258340