Developing New Functional Food and Nutraceutical Products, Hardback Book

Developing New Functional Food and Nutraceutical Products Hardback

Edited by Debasis Bagchi, Nair Sreejayan

Description

Developing New Functional Food and Nutraceutical Products provides critical information from conceptualization of new products to marketing, aiming to present a solid understanding of the entire process through detailed coverage of key concepts, namely innovation, regulation, manufacturing, quality control, and marketing. Chapters provide insights into market and competitive analysis, product design and development, intellectual property, ingredient sourcing, cost control, and sales and marketing strategies.

Information

  • Format: Hardback
  • Pages: 544 pages
  • Publisher: Elsevier Science Publishing Co Inc
  • Publication Date:
  • Category: Dietetics & nutrition
  • ISBN: 9780128027806

£104.00

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