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The American Television Industry, Paperback / softback Book

The American Television Industry Paperback / softback

Part of the International Screen Industries series


The American Television Industry offers a concise and accessible introduction to TV production, programming, advertising, and distribution in the United States. The authors outline how programs are made and marketed, and furthermore provide an insightful overview of key players, practices, and future trends.


  • Format: Paperback / softback
  • Pages: 208 pages, 208 p.
  • Publisher: Bloomsbury Publishing PLC
  • Publication Date:
  • Category: Media studies
  • ISBN: 9781844573370



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