Working the Crowd : Social Media Marketing for Business, Paperback Book

Working the Crowd : Social Media Marketing for Business Paperback


Engaging with social media such as Facebook and Twitter is now a key part of global business communications.

Blogs, social networking and social news sites have become the new tools for effective marketing and sales.

This book is an excellent resource for anyone planning a social media strategy or campaign.

It includes: sites and blogs for networking; social media brands and reputation; legal issues.

This new edition covers the latest thinking, practices and technology such as Google+.


  • Format: Paperback
  • Pages: 178 pages
  • Publisher: BCS Learning & Development Limited
  • Publication Date:
  • Category: E-commerce: business aspects
  • ISBN: 9781780171265



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