Communication Across Cultures Paperback / softback
A new textbook exploring communication in international management.
Provides a comprehensive overview of the field, summarising the key theoretical perspectives and introducing students to the multi-cultural 'big picture' in which global business operates.
Experts provide a wealth of cases and other learning and teaching resources.
- Format: Paperback / softback
- Pages: 424 pages, 424 p.
- Publisher: Macmillan Education UK
- Publication Date: 03/09/2012
- Category: International business
- ISBN: 9780230275676
- PDF from £42.29