Platform Revolution : How Networked Markets Are Transforming the Economyand How to Make Them Work for You Paperback
Facebook, PayPal, Alibaba, Uber-these companies have upended entire industries by harnessing a single phenomenon: the platform business model.
Platform Revolution delivers the first comprehensive analysis of how platforms match producers and consumers in a multi-sided marketplace, unlocking hidden resources and creating new forms of value. Platform Revolution explores the what, how and why of this revolution and provides the first "owner's manual" for creating a platform marketplace.
It provides the essential guide to unlocking the potential of an economic landscape transformed.
- Format: Paperback
- Pages: 352 pages
- Publisher: WW Norton & Co
- Publication Date: 29/08/2017
- Category: E-commerce: business aspects
- ISBN: 9780393354355
- Hardback from £19.39