Applied Thematic Analysis Hardback
This book provides step-by-step instructions on how to analyze text generated from in-depth interviews and focus groups, relating predominantly to applied qualitative studies.
The book covers all aspects of the qualitative data analysis process, employing a phenomenological approach which has a primary aim of describing the experiences and perceptions of research participants.
Similar to Grounded Theory, the authors' approach is inductive, content-driven, and searches for themes within textual data.
- Format: Hardback
- Pages: 320 pages
- Publisher: SAGE Publications Inc
- Publication Date: 09/01/2012
- Category: Research methods: general
- ISBN: 9781412971676