Polling and the Public : What Every Citizen Should Know Paperback
Fully updated with new data and scholarship, the Ninth Edition examines the 2014 midterm elections and the use and misuse of polls in campaigns, and delivers new coverage of web-based and smartphone polling.
It also provides a non-technical explanation of the methodology of polling so that students become informed participants in political discourse.
- Format: Paperback
- Pages: 360 pages
- Publisher: SAGE Publications Inc
- Publication Date: 20/09/2016
- Category: Politics & government
- ISBN: 9781506352428