Guerrilla Marketing, 4th edition : Easy and Inexpensive Strategies for Making Big Profits from Your SmallBusiness EPUB
* strategies for marketing on the Internet (explaining when and precisely how to use it)
* tips for using new technology, such as podcasting and automated marketing
* programs for targeting prospects and cultivating repeat and referral business
* management lessons in the age of telecommuting and freelance employees
Guerrilla Marketing is the entrepreneurs marketing bible -- and the book every small-business owner should have on his or her shelf.