Ultimate Usp : Proven Techniques For Sales Success Paperback / softback
by Jim Cowden
A guide to sales tactics. Designed for self-development or group sales training, it aims to provide understanding of customers and every stage of the selling process.
It includes techniques used with top sales forces: Smithkline Beecham; Ciba Geigy; Digital; and Allied Distillers.
- Format: Paperback / softback
- Pages: 208 pages
- Publisher: Pearson Education Limited
- Publication Date: 22/08/1994
- Category: Industrial or vocational training
- ISBN: 9780273606178