Social Media and Strategic Communications Hardback
Edited by John Allen Hendricks, Hana S. Noor Al-Deen
Social Media and Strategic Communications provides truly comprehensive and original scholarly research that exhibits the strategic implementation of social media in both advertising and public relations.
- Format: Hardback
- Pages: 238 pages, XXV, 238 p.
- Publisher: Palgrave Macmillan
- Publication Date: 20/05/2013
- Category: Popular culture
- ISBN: 9781137287045