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Michael Porter, Hardback Book

Description

Michael Porter (b. 1947) has been described by The Economist as `the doyen of living management gurus'.

Boldly introducing the language and concepts of economics into management theory, his work has focused on how a firm (or a region) can build a competitive advantage and develop a competitive strategy. Supplemented with the editors' introduction, which places the gathered work in its historical and intellectual context, this new four-volume collection from Routledge brings together the best and most influential critical writing on Porter.

Information

  • Format: Hardback
  • Pages: 1752 pages
  • Publisher: Taylor & Francis Ltd
  • Publication Date:
  • Category: Art & design styles: from c 1960
  • ISBN: 9780415325844

£955.00

 
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