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Guide to Producing a Fashion Show : Bundle Book + Studio Access Card, Multiple copy pack Book


Guide to Producing a Fashion Show, Fourth Edition, explains all aspects of fashion show production including: reasons to produce a show, planning, model selection, merchandise selection, staging and music, budgeting, show preparation, execution, and evaluation.

The fourth edition has behind-the-scenes examples, best practices and innovative approaches in fashion show production-from promotion using social media to selecting music and models.

Whether you are experienced or a novice, this text shows you step-by-step how to plan, organize, promote, and execute an exciting fashion show. New to this Edition- Includes examples from couture and ready-to-wear shows, as well as innovative approaches including non-traditional fashion shows and fashion presentations- New information on careers in the fashion industry that are related to fashion show production, like styling, public relations, and event management- New perforated worksheets include documents and templates to plan a fashion show- 25% new photographs- Discussions of diversity in the fashion industry and current trends- More coverage and examples from menswear and global fashion capitals


  • Format: Multiple copy pack
  • Pages: 227 bw illus
  • Publisher: Bloomsbury Publishing PLC
  • Publication Date:
  • Category: Sales & marketing management
  • ISBN: 9781501335259



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