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Portfolio Building Activities in Social Media : Exercises in Strategic Communication, Paperback / softback Book

Portfolio Building Activities in Social Media : Exercises in Strategic Communication Paperback / softback

Description

Portfolio Building Activities in Social Media shows students how to communicate on social media professionally and strategically by giving them hands-on experiences with real-world challenges.

From brand analyses to budget assignments to pitch activities, this practical exercise guide offers students multiple opportunities to create and build their portfolio of work.

Designed to be used with Freberg's Social Media for Strategic Communication, but flexible enough to bundle with any PR textbook, these exercises are useful to any professor looking to incorporate more activities around social media and digital brand development.

Information

  • Format: Paperback / softback
  • Pages: 96 pages
  • Publisher: SAGE Publications Inc
  • Publication Date:
  • Category: Communication studies
  • ISBN: 9781544338255

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£35.99

 
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