Please note: In order to keep Hive up to date and provide users with the best features, we are no longer able to fully support Internet Explorer. The site is still available to you, however some sections of the site may appear broken. We would encourage you to move to a more modern browser like Firefox, Edge or Chrome in order to experience the site fully.

Supporting your high street Find out how »
Insanely Simple : The Obsession That Drives Apple's Success, eAudiobook MP3 eaudioBook

Insanely Simple : The Obsession That Drives Apple's Success eAudiobook MP3

Narrated by Ken Segall

eAudiobook MP3

eAudio Download - Immediately Available
Please note: eAudiobooks can only be purchased with a UK issued credit card.

Description

Penguin presents the unabridged, downloadable, audiobook edition of Insanely Simple, written and read by Ken Segal. 'Simple can be harder than complex. You have to work hard to get your thinking clean to make it simple'. -Steve JobsThe obsession with Simplicity is what separates Apple from other technology companies.

It's what helped Apple recover from near death in 1997 to become the most valuable company on Earth in 2011, and guides the way Apple is organized, how it designs products, and how it connects with customers.

It's by crushing the forces of Complexity that the company remains on its stellar trajectory. As creative director, Ken Segall played a key role in Apple's resurrection, helping to create such critical campaigns as 'Think Different' and naming the iMac.

Insanely Simple is his insider's view of Jobs' world.

It reveals the ten elements of Simplicity that have driven Apple's success - which you can use to propel your own organisation.

Reading Insanely Simple, you'll understand how his obsession with Simplicity helped Apple perform better and faster.

Information

Other Formats

Save 20%

£10.00

£8.00

eAudio Download - Immediately Available
Add to Basket
Sign in to add to wishlist
 
Download and listen

eAudiobook

eAudiobook Help

Is this the right eAudiobook for my device? How do I download this eAudiobook? See help and FAQs pages

Information