Elastic : The Power of Flexible Thinking Paperback / softback
by Leonard Mlodinow
Paperback / softback
Description
The bestselling author of The Drunkard's Walk unlocks the secrets of flexible thinkingWhat do Pokémon Go and Mary Shelley's Frankenstein have in common?Why do some businesses survive, and others fail at the first sign of change?What gives the human brain the edge over computers?The answer: Elastic Thinking.
It's an ability we all possess, and one that we can all learn to hone in order to succeed, at work and in our everyday lives. Here Leonard Mlodinow, whose own flexible thinking has taken him from physics professor to TV scriptwriter and bestselling author, takes us on a revelatory exploration of how elasticity works.
He draws on cutting-edge neuroscience to show how, millennia ago, our brains developed an affinity for novelty, idea generation and exploration.
He discovers how flexible thinking enabled some of the greatest artists, writers, musicians and innovators to create paradigm shifts.
He investigates the organisations that have demonstrated an elastic ability to adapt to new technologies. And he reveals how you can test your own brain power and increase your capacity for elastic thinking. By uncovering the secrets of our flexible minds, Elastic explains how to thrive in an endlessly dynamic world, at a time when an ability to adapt is more important than ever before.
Information
-
Only a few left - usually despatched within 24 hours
- Format:Paperback / softback
- Pages:272 pages
- Publisher:Penguin Books Ltd
- Publication Date:03/01/2019
- Category:
- ISBN:9780141987392
£10.99
£9.99
Information
-
Only a few left - usually despatched within 24 hours
- Format:Paperback / softback
- Pages:272 pages
- Publisher:Penguin Books Ltd
- Publication Date:03/01/2019
- Category:
- ISBN:9780141987392
