Mobilizing Inclusion : Transforming the Electorate through Get-Out-the-Vote Campaigns Paperback / softback
Part of the The Institution for Social and Policy Studies series
Which get-out-the-vote efforts actually succeed in ethnoracial communities-and why?
Analyzing the results from hundreds of original experiments, the authors of this book offer a persuasive new theory to explain why some methods work while others don't. Exploring and comparing a wide variety of efforts targeting ethnoracial voters, Lisa Garcia Bedolla and Melissa R.
Michelson present a new theoretical frame-the Social Cognition Model of voting, based on an individual's sense of civic identity-for understanding get-out-the-vote effectiveness. Their book will serve as a useful guide for political practitioners, for it offers concrete strategies to employ in developing future mobilization efforts.
- Format: Paperback / softback
- Pages: 304 pages, 5 b-w illus.
- Publisher: Yale University Press
- Publication Date: 14/09/2012
- Category: Elections & referenda
- ISBN: 9780300166781