Foundation Marketing Paperback / softback
by Liz Hill, Terry O'Sullivan
Part of the Modular Texts In Business & Economics series
Paperback / softback
Description
Foundation Marketing, third edition is an essential text for anyone seeking a no-nonsense introduction to marketing. Clear and easy to use, it offers practical examples to highlight the basics of marketing, including its strategic and international dimensions. With interactive features such as in-text activities designed to develop key skills as well as marketing knowledge, Foundation Marketing is the ideal text to help you master marketing skills.
Information
-
Item not Available
- Format:Paperback / softback
- Pages:480 pages
- Publisher:Pearson Education Limited
- Publication Date:14/08/2003
- Category:
- ISBN:9780273655329
Information
-
Item not Available
- Format:Paperback / softback
- Pages:480 pages
- Publisher:Pearson Education Limited
- Publication Date:14/08/2003
- Category:
- ISBN:9780273655329