Supporting your high street Find out how »
Basket Image


Brand Revolution : Rethinking Brand Identity, Hardback Book

Brand Revolution : Rethinking Brand Identity Hardback


Brand Revolution offers a radical new approach to brand management.

With big brand case studies including L'Oreal and Jaguar, the author draws on her extensive experience as a marketing consultant to put together this highly engaging and practical book for developing, improving and controlling the identity of your brand.


  • Format: Hardback
  • Pages: 171 pages, IX, 171 p.
  • Publisher: Palgrave Macmillan
  • Publication Date:
  • Category: Business strategy
  • ISBN: 9781137019486



Free Home Delivery

on all orders

Pick up orders

from local bookshops

Also by Marie-Claude Sicard