Product Management in Practice Paperback / softback
by Matt LeMay
Product management has become a critical connective role for modern organizations, from small technology startups to global corporate enterprises. And yet the day-to-day work of product management remains largely misunderstood.
In theory, product management is about building products that people love.
The real-world practice of product management is often about difficult conversations, practical compromises, and hard-won incremental gains.
In this book, author Matt LeMay focuses on the CORE connective skills- communication, organization, research, execution-that can build a successful product management practice across industries, organizations, teams, and toolsets.
For current and aspiring product managers, this book explores: ?
On-the-ground tactics for facilitating collaboration and communication ?
How to talk to users and work with executives ? The importance of setting clear and actionable goals ?
Using roadmaps to connect and align your team ? A values-first approach to implementing Agile practices ?
Common behavioral traps that turn good product managers bad
- Format: Paperback / softback
- Pages: 250 pages
- Publisher: O'Reilly Media, Inc, USA
- Publication Date: 21/11/2017
- Category: Software Engineering
- ISBN: 9781491982273
- EPUB from £23.03
- PDF from £23.03