Please note: In order to keep Hive up to date and provide users with the best features, we are no longer able to fully support Internet Explorer. The site is still available to you, however some sections of the site may appear broken. We would encourage you to move to a more modern browser like Firefox, Edge or Chrome in order to experience the site fully.

Supporting your high street Find out how »
Behavioral Economics for Tourism : Perspectives on Business and Policy in the Travel Industry, Paperback / softback Book

Behavioral Economics for Tourism : Perspectives on Business and Policy in the Travel Industry Paperback / softback

Part of the Perspectives in Behavioral Economics and the Economics of Behavior series

Paperback / softback

Available to Order - This title is available to order, with delivery expected within 2 weeks

Description

Behavioral Economics for Tourism applies behavioral perspectives to business and policy challenges in the tourism industry.

The book enables professionals and early career researchers to succeed by focusing on market and consumer trends, technological advancements, and the modern tourist.

It covers the transformation of purchasing decisions, tourism hosting dynamics, digital mediation and disintermediation of tourism organizations, service design, and planning policy considerations.

The volume concludes with case studies illustrating successful and unsuccessful behavioral tactics and strategies for tourism businesses and organizations.

Information

£157.00

Available to Order - This title is available to order, with delivery expected within 2 weeks
Add to Basket
Sign in to add to wishlist
 
Free Home Delivery

on all orders

 
Pick up orders

from local bookshops

Information

Also in the Perspectives in Behavioral Economics and the Economics of Behavior series

Escaping from Bad Decisions

£115.00

Add to Basket

Escaping from Bad Decisions

£115.00

£109.25

Add to Basket