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Basic Marketing Research : Pearson New International Edition, Paperback / softback Book

Basic Marketing Research : Pearson New International Edition Paperback / softback

Paperback / softback

Only a few left - usually despatched within 24 hours

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For undergraduate-level courses in Marketing Research. With a hands-on, do-it-yourself approach, Malhotra offers a contemporary focus on decision making, illustrating the interaction between marketing research decisions and marketing management decisions.

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£61.99

Only a few left - usually despatched within 24 hours
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