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The Birth of a Consumer Society : The Commercialization of Eighteenth-century England, Paperback / softback Book

The Birth of a Consumer Society : The Commercialization of Eighteenth-century England Paperback / softback

Paperback / softback

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This enormously influential book by three leading historians was a revolution in the understanding of commercialisation and the economy, entrepreneurship, innovation, and the consumer revolution. Neil McKendrick studies the fashion and the pottery industries, and created a new framework for enquiring into fundamental issues.

John Brewer examines the commercialisation and politics.

J.H. Plumb considers the social; changes brought about by commercialization, looking in particular at leisure, the `new world' of children, and the acceptance of modernity.

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£39.99

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