The body is the focus of the book. This is something of a new departure in meditation as the body is often given a degree of attention but not the degree and depth that Paramananda offers.
Body work: focussing, body therapies, yoga etc are growing fields which often have a cross over interest in meditation.
This book would be particularly suitable for these markets.
Paramananda is an experienced, accessible and popular teacher (and has sold over 55,000 copies of "Practical Guide").
It will appeal to broader yoga, relaxation and stress reduction fields in addition to the more traditionally Buddhist and spiritual markets.