M-commerce, or mobile commerce is massively changing how companies run their business.
This unprecedented ability to conduct business using a mobile device offers exciting opportunities for companies wanting to embrace new channels.
M-Commerce is written by an expert in mobile commerce, and shows anyone with an interest in business how to harness the power of m-commerce and use it to great benefit in their own business ventures.
- Format: Paperback
- Pages: 272 pages
- Publisher: Crimson Publishing
- Publication Date: 10/10/2011
- Category: E-commerce: business aspects
- ISBN: 9781854586759