The Hollywood Brand : Movies and American Modernity, Paperback / softback Book

The Hollywood Brand : Movies and American Modernity Paperback / softback


The Hollywood Brand traces the development of the moving picture from its humble roots as an object of mass amusement to its transformation into an art form worthy of exhibition in museums and academic study in leading universities.

This book provides historical context to the ideas that coalesce to create the iconic Hollywood brand that comes to define American identity.


  • Format: Paperback / softback
  • Pages: 166 pages
  • Publisher: Taylor & Francis Inc
  • Publication Date:
  • Category: Films, cinema
  • ISBN: 9780815395751

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