Architecting Enterprise : Managing Innovation, Technology, and Global Competitiveness Hardback
by . Rajagopal
Hardback
Description
The discussion in this book provides an introduction to the concept of entrepreneurship and entrepreneurial business management.
The author covers many elements of the entrepreneurial management discipline including choosing a business, organizing, financing, marketing, developing an offering that the market will value, and growing a business.
Information
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Only a few left - usually despatched within 24 hours
- Format:Hardback
- Pages:318 pages, XXI, 318 p.
- Publisher:Palgrave Macmillan
- Publication Date:21/03/2014
- Category:
- ISBN:9781137366771
Other Formats
- PDF from £38.24
Information
-
Only a few left - usually despatched within 24 hours
- Format:Hardback
- Pages:318 pages, XXI, 318 p.
- Publisher:Palgrave Macmillan
- Publication Date:21/03/2014
- Category:
- ISBN:9781137366771