Principles of Retailing, Paperback / softback Book

Description

Principles of Retailing is a comprehensive, academic text on Retail Management, which takes a UK and European perspective.

It is ideal for both undergraduates and postgraduates studying retailing as part of a Retailing, Marketing or Business degree.

Information

  • Format: Paperback / softback
  • Pages: 356 pages, 356 p.
  • Publisher: Palgrave Macmillan
  • Publication Date:
  • Category: Management & management techniques
  • ISBN: 9780230216983

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