Changing the Rules of the Game : Economic, Management and Emerging Issues in the Computer Games Industry, Hardback Book

Changing the Rules of the Game : Economic, Management and Emerging Issues in the Computer Games Industry Hardback

Edited by Sabine Hotho, Neil McGregor

Description

The computer games industry is one of the most vibrant industries today whose potential for growth seems inexhaustible.

This book adopts a multi-disciplinary approach and captures emerging trends as well as the issues and challenges faced by businesses, their managers and their workforce in the games industry.

Information

  • Format: Hardback
  • Pages: 219 pages, XI, 219 p.
  • Publisher: Palgrave Macmillan
  • Publication Date:
  • Category: Business innovation
  • ISBN: 9780230303539

£66.00

£49.99

 
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