logo
Supporting your high street Find out how »
Basket Image

Basket

The Management of International Tourism, Hardback Book

Description

International tourism is one of today's major growth industries necessitating increasingly more sophisticated management techniques.

In the light of this expansion and growing significant economic importance, this book provides a comprehensive overview of international tourism, placing particular emphasis on the management of tourism.

The subject coverage of the book is wide-ranging: the authors examine the following issues:the impact of environmental issues on tourism managementtourism demand and forecastingthe key methods of operation of companies within the industrythe functional areas of marketing, finance, organization and staffingresearch and innovation corporate strategy.

The book will be of value and interest to both students and academics, as well as managers in the fields of tourism, travel, hospitality and consultancy.

Information

  • Format: Hardback
  • Pages: 220 pages
  • Publisher: Taylor & Francis Ltd
  • Publication Date:
  • Category: Tourism industry
  • ISBN: 9780415812689

£110.00

 
Free Home Delivery

on all orders

 
Pick up orders

from local bookshops

Also by Stephen F. Witt

Also in the Routledge Library Editions: Tourism series   |  View all