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Programmed Visions : Software and Memory, Paperback / softback Book

Programmed Visions : Software and Memory Paperback / softback

Part of the Software Studies series


A theoretical examination of the surprising emergence of software as a guiding metaphor for our neoliberal world. New media thrives on cycles of obsolescence and renewal: from celebrations of cyber-everything to Y2K, from the dot-com bust to the next big things-mobile mobs, Web 3.0, cloud computing.

In Programmed Visions, Wendy Hui Kyong Chun argues that these cycles result in part from the ways in which new media encapsulates a logic of programmability.

New media proliferates "programmed visions," which seek to shape and predict-even embody-a future based on past data.

These programmed visions have also made computers, based on metaphor, metaphors for metaphor itself, for a general logic of substitutability.

Chun argues that the clarity offered by software as metaphor should make us pause, because software also engenders a profound sense of ignorance: who knows what lurks behind our smiling interfaces, behind the objects we click and manipulate?

The combination of what can be seen and not seen, known (knowable) and not known-its separation of interface from algorithm and software from hardware-makes it a powerful metaphor for everything we believe is invisible yet generates visible, logical effects, from genetics to the invisible hand of the market, from ideology to culture.


  • Format: Paperback / softback
  • Pages: 254 pages, 27 figures; 27 Illustrations, unspecified
  • Publisher: MIT Press Ltd
  • Publication Date:
  • Category: Information theory
  • ISBN: 9780262518512



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