The Routledge Companion to Corporate Branding
Oriol (ESADE Business School, Spain.) Iglesias
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Strategic Planning for Public Relations
Deborah A. (SUNY Buffalo State College, USA) Silverman
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Strategic Planning for Public Relations
Deborah A. (SUNY Buffalo State College, USA) Silverman
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Transformative Practice in Critical Media Literacy : Radical Democracy and Decolonized Pedagogy in Higher Education
Steve Gennaro
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Strategic Writing : Multimedia Writing for Public Relations, Advertising and More
Angie (The University of Kansas, USA) Hendershot
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Strategic Writing : Multimedia Writing for Public Relations, Advertising and More
Angie (The University of Kansas, USA) Hendershot
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Nonprofit Communications : A Mission-Driven and Human-Centered Approach
Kelly C. (Syracuse University, USA) Gaggin
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Nonprofit Communications : A Mission-Driven and Human-Centered Approach
Kelly C. (Syracuse University, USA) Gaggin
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Public Relations Planning : A Practical Guide for Strategic Communication
Jr., Edward T. Vieira
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Public Relations Planning : A Practical Guide for Strategic Communication
Jr., Edward T. Vieira
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Digital Public Relations and Marketing Communication Trends in Africa
Anne W. Njathi
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Teaching Public Relations : Revised Edition
Peter M. (Illinois State University, USA) Smudde
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Teaching Public Relations : Revised Edition
Peter M. (Illinois State University, USA) Smudde
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A Stakeholder Approach to Corporate Social Responsibility : Pressures, Conflicts, and Reconciliation
Philip Kotler
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Shoppernomics : How to Shorten and Focus the Shoppers' Routes to Purchase
Roddy Mullin
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Governance of the Petroleum Sector in an Emerging Developing Economy
Kwaku Appiah-Adu
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Best Practice in Corporate Governance : Building Reputation and Sustainable Success
Adrian Davies
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Stakeholder Relationship Management : A Maturity Model for Organisational Implementation
Lynda Bourne
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Project Politics : A Systematic Approach to Managing Complex Relationships
Nita A. Martin
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Advising Upwards : A Framework for Understanding and Engaging Senior Management Stakeholders
Lynda (Stake holder Management Pty Ltd, Australia) Bourne
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Internal Communication Strategy : Design, Develop and Transform your Organizational Communication
Rachel Miller
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